In today’s competitive world, social responsibility (sustainability) gives brands the chance to build and earn consumer loyalty. As such, companies need to prioritize sustainable efforts to not only enrich their value chains, but to optimize operations, reduce expenses and rev up revenue as well. Currently, two-thirds of consumers are willing to pay more for products from sustainable, eco-friendly brands. It’s an opportunity for brands to implement and leverage operational enhancements across the organization to drive business value. Continue reading for 5 ways your organization can accelerate its business goals with sustainability efforts.
